TikTok Account Launch & ongoing content production – Wiener Gesundheitsverbund
Brief
Our task was to develop a comprehensive digital marketing strategy aimed at bringing the healthcare network closer to a broad and young audience. This included particularly the production and management of content on the TikTok platform, as well as the optimization of ad management. Our goal was to provide insights into the healthcare network through viral engagement and to attract potential employees.
Results
Since August 2023, we have gained over 3K followers and our videos have been viewed over 2.7 million times, receiving over 50K likes. These figures confirm the success of our strategy and demonstrate that we are effectively reaching the desired audience.
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