‘Swipe Right, Bank Austria’ Employer Branding campaign – Bank Austria
Brief
Develop a concept for a well-rounded digital marketing campaign. The goals: to communicate what Bank Austria stands for, both as an employer and as a company.
Results
The ‘Swipe Right, Bank Austria’ short film for multi-channel distribution, built on the powerful emotion of a poetry slammers poem, dance and unique sound design.
Photography for a banner and a physical poster campaign that captures the message of the film.
The Swipe Right quiz tool – a digital solution that potential bank employees can interact with to discover what type of job at Bank Austria suits them.
